![]() By contrast, Google currently has 224 active apps, services, tools, and pieces of hardware, many of which are so ubiquitous you probably forgot about them. ![]() The Google Graveyard is an online repository of over 200 apps, services, and hardware that Google has launched and later killed since Google’s creation in 1998. Such is the case with the Google Graveyard. Stadia’s existence, to those devoted Microsoft, Sony, Nintendo, and PC fans probably feels disingenuous and pompous.īut sometimes the justification of that antagonism is flawed. Here’s this mega corporation, Google, trying to buy it’s way into the living rooms of gamers who have already aligned themselves to companies and platforms that have had to work hard for years to earn that alignment. Antagonism towards the unknown can be a natural reaction. Now, believe it or not, I don’t necessarily blame them. I’m going to tell you why.Įver since Google announced their game streaming initiative, called Stadia, large pockets of the gaming world have doubted its potential to succeed, and some outright hate Stadia for even existing. But the way it’s been used as a harbinger of Google Stadia’s inevitable doom is wrong. If the Alphabet-owned giant thinks it can make something better, every product of theirs is a fair game for the chopping board.The Google Graveyard is a myth. Maybe not.Īt the end of the day, what matters for Google is to keep going until they find strike the right chord. Now, to replace them Google Messages is trying to rip apart all the best parts from the previous iterations and bundle them into one strong chat offering. If you note carefully, you will be able to observe how Hangouts, Allo, and Google Talk are slowly dying or already dead. Now, if the products are unable to garner enough traction, then the tech giant needs to make a quick ‘final’ decision and not waste time moving slowly. Google likes to churn out multiple ideas and see if it sticks. The Alphabet-owned tech giant receives very stiff competition from the likes of Apple, Amazon Microsoft, and Facebook, thus they always adhere to the infamous longstanding motto of the Silicon Valley – ‘Fail fast, fail often’. While dead products do anger many Google users, it is, unfortunately, a necessary evil for how Google innovates. Google Killing Products: A Necessary Evil For Innovation Many standalone products move to a full-fledged monetized offering such as Google Fi (previously called Project Fi) and Google Assistant (formerly known as Google Now). While some ideas like Google+ never make it back from the grave. Thus, above all, it needs to prioritize monetization to keep the gears moving! While it is true that Google came from humble beginnings by starting out in a scrappy garage, it has now become a massive technology giant. Everything that was wildly successful about it went on to become integrated into Google Pay. One can still access local news and curated lists of both national and international news, but in a different and more efficient product altogether.Īlso, Google Tez is a very good example as well. The same goes for Google News and Weather which combined with Google Reader now brings us Google News. While the standalone version got killed, many of its core features which were the product’s strengths baked into another superior offering. Now, at certain times, in order to scale the projects, they are halted and later merged into one of Google parent offerings.įor instance, Google launched ‘Inbox’ in 2014 but then shut it down within five years to implement the same into Gmail apps for Android, iOS, and the web. ![]() This is why their workforce is split into many smaller and manageable groups which focus on different projects. Besides being one of the most valuable tech companies, Google is also one of the biggest of all.
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